Public Diplomacy and Its Related Concept to Soft Power: Ecuadorian Commitment

نویسندگان

چکیده

This article addresses the Ecuadorian public diplomacy to European audience. Public is focused on soft power. Socialism of 21st century background mentioned in this paper with aim construction a country image accelerate local socio-economic development international arena. The conceptual framework research was designed address correlation between governance, and contribute our current understanding role locality management describe theory practice urban marketing as greater engagement diplomacy. Urban fundamental support for these. Citizens, businesses, governments employees are policy priority due fact that cities key factor new industrial scenario converge all segments society. In addition, briefly presents highlight former president Rafael Correa Delgado best national representative power use an single case study from sociological spectrum. methodology applied both primary secondary sources including various books Spanish language, Constitution Ecuador, journal articles, government reports implementation plans.

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ژورنال

عنوان ژورنال: Academic and applied research in military and public management science

سال: 2022

ISSN: ['2786-0744', '2498-5392']

DOI: https://doi.org/10.32565/aarms.2022.1.4